Events

Overview:

Start learning about the financial side of your business and how to overcome financial challenges with this 8 part series; QuickBooks Online for Business Owners led by QuickBooks expert Carmen Manrique. No experience needed.

What You’ll Learn:

This course will walk you through best practices related to the setup and customization of QuickBooks Online, along with valuable financial literacy concepts including:

• Getting to know your Balance Sheet and Profit and Loss
• Why your Statement of Cash Flows is important and how to use the report
• How to reconcile the bank statement
• Understanding Key Performance Indicators and how to use them to improve company performance
• How to use the audit log and implement strategies to prevent fraud
• What lending institutions look for/need
• Why industry averages/comparisons are important
• How to develop an action plan for success

OFFICE HOURS :

We’ve set aside some time to focus on QuickBooks Online! Every Friday, QuickBooks expert Carmen Manrique will be hosting QuickBooks Online Office Hours. Stop by to find answers to any questions around QuickBooks Online. All are welcome! Office hours meeting link will be sent directly upon course registration.

Where: Online; Register below at “Learn More”

When: April 7, 2022  – May 26, 2022

Trainer:  SBA and QuickBooks expert Carmen Manrique

Overview:

As business owners we wear the hats of many roles: Expert, IT Manager, Sales, Marketing, Human Resources. Writing a newsletter is often the last to get done and the easiest task to tell yourself is not needed. “No one reads emails anymore.” “Most people have a secondary email specifically for promotional communications.”

Well, HubSpot is here to contradict these thoughts with real stats. Their research shows that

• 78% of marketers have seen an increase in email engagement over the last 12 months
• 4 out of 5 marketers said they’d rather give up social media than email marketing.

What You’ll Learn:

• Why email is more important than you think (or want to admit)
• Where and how to get started
• How to get them to open it and keep reading.
• “Content is king”…but what about getting sales?
• The best tool for the job for you

Where: The Northeast Indiana Innovation Center or via Zoom (link shared in confirmation email)

When: May 24, 2022 at 8:0am -9:00

Trainer: Britton Marketing and Design Group

Register for the Webinar

Join SBA and Public Private Strategies Institute on Wednesday, May 25, 2022 for a webinar in celebration of Small Business Month. Connect with resources on several topics including access to capital, contracting and procurement, community navigators, and more. The webinar will feature SBA Associate Administrator for the Office of Entrepreneurial Development, Mark Madrid and other key stakeholders.

Register for the Webinar

Overview:

We all know how to make our thing or serve our customers. We are confident in our quality and the need for what we offer. Where we fall short is taking the time to understand the financing. This often leads to long hours with little to no profit for the business. This workshop will help you understand the connection between your personal and business finances and how you can make smart decisions just by getting comfortable with numbers.

What You’ll Learn:

Personal Finance — How to recognize emotional spending and how to stick to a budget that empowers you.

Payroll — The importance of and options for paying yourself on a schedule along with the tax benefits of doing so.

Small Business Lending — How to build business credit and the difference in loan options (what is a line of credit vs a conventional loan).

Where: The Northeast Indiana Innovation Center

When: June 4, 2022 9:30am-10:30am

Trainer: PNC

REGISTER below at “Learn More”

Overview: